In news that I’m sure will absolutely and completely take you by surprise, a CBC Editor shared openly that the reason Indigenous issues aren’t often represented in the mainstream media is because white people don’t read/listen to it:
This is not a guess. Whereas news organizations in the past relied mostly on gut instinct to gauge the importance of any particular subject to the audience, they now have hellishly accurate online tools that can measure precisely how many people are reading any story at any moment.
Big numbers are the prize, and editors and columnists know beyond a doubt that when they select certain topics for coverage, the audience will probably tank.
I’ve learned that one guaranteed way to shrink my numbers is to write about Israel/Palestine, or, to an even greater extent, Indigenous issues.
In that vein I’ll remind FtB readers that Caine is at the actual Standing Rock Camp doing bonafide journalism. You can see the first post of their series here.
It is important for you to know. Better if you can help in some way and choose to. Money can be sent here or here. Signal boost the campaigns, Caine’s work, or those few media outlets that are reporting on the camp fairly. Or even attend the camp! Anything but “meh” is helpful.