Now, this is a good idea. A shame it won’t be marketed in uStates, I imagine it would be a bestseller.

A Mexican businessman says he is introducing “Trump” toilet paper because he’s “really bothered” by President Trump’s past remarks about his nation.

“My thinking was: We can’t keep quiet, right?” corporate lawyer Antonio Battaglia said Wednesday in a phone call with The Associated Press. “So with this insult that was made, [I figured] I’m going to add my grain of sand in response.”

Battaglia said he has signed a contract for a small initial run worth about $21,400, enough toilet paper to fill two cargo trucks. He added that he hopes to create enough demand to expand production.

The AP reported that the product will be marketed under the slogans “Softness without borders” and “This is the wall that, yes, we will pay for.”

Packages are expected to start rolling off production lines later this year, the AP reported, with 30 percent of the profits pledged to programs supporting migrants.

Battaglia gave the AP a mock-up package that says it contains four “puros rollos” — a double entendre that literally means “pure rolls” but can also be interpreted as “pure nonsense.”

The packaging also includes a cartoon roll of toilet paper with Trump’s iconic blond hair, smiling and flashing a thumbs up.

Battaglia’s trademark for Trump toilet paper was approved in October 2015, according to records from Mexico’s Institute of Industrial Property.

The AP reported that the Trump Organization failed to obtain a trademark on what is called “hygienic paper” in Spanish.

It seems that the branding company that is the Trump family forgot to trademark Trump in the hygiene products sector. Hmmm, someone, quick, trademark Trump Ass Wash™, and get some cheap soap in a bottle on the shelves.

Via The Hill and The Guardian.