In reading and listening to news items, I find many people using the phrase ‘going forward’. It has become so overused that I find it grating to hear. It is often redundant but seems to be a more a rhetorical device, a filler, to end a sentence. For example, an analyst discussing financial news might say “It is not clear what the Fed will do going forward” when “It is not clear what the Fed will do” conveys the same sentiment. After all, ‘will do’ implies the future and besides, the Fed cannot go backwards anyway.
Other phrases that have become cliches are ‘perfect storm’ and ‘think outside the box’. Mercifully the latter seems to seems to be going out of vogue, probably because everyone is sick of hearing it so much and it is the kind of corporate jargon that managers like to inflict on their employees.
These are my personal pet peeves. My dislike of them is largely because of their overuse, not necessarily because there is something wrong with them. This article lists other ‘junk’ words and phrases that the author thinks people should try to avoid for various reasons.


