But they’re much funnier in Texas than those lame-ass Nova Scotians. The hilarious thing to do in Texas is stick a decal on the tailgate of your pickup that makes it look as if there’s a woman tied up in the back of the truck.

Geddit? Killer funny, right?

At a glance, the decal is extremely convincing and acts as an optical illusion to make someone think there is an actual woman tied up in the bed of a truck.

But a closer look reveals that the optical illusion is simply a decal, and there is no woman in distress.

The decal is the handy work of Hornet Signs, a marketing and advertising company in Waco.

According to Brad Kolb, the owner of the company, the sticker was put on an employee’s truck to gauge how realistic their decals are.

Well of course. And they couldn’t have made it a decal of bags of groceries, or a rocking chair, or bales of hay. No, for purely technical reasons, none of those would have gotten as much attention.


  1. A. Noyd says

    And, of course, it has to be an obviously white woman. Because if any other type of woman was in peril, it wouldn’t merit notice or concern.

  2. Andrew B. says

    Ok…but…why? Why do this? I don’t get it. Who would think of this shit? I just don’t understand this fucking species.

  3. seraphymcrash says

    Wow, that’s fucked.

    It’s sad too, the idea of decal that makes it look like you have something crazy in your truck is a good idea. I would want like an R2D2 back there or something.

    But no, they had to go to the tied up woman.

  4. A. Noyd says

    seraphmcrash (#3)

    It’s sad too, the idea of decal that makes it look like you have something crazy in your truck is a good idea. I would want like an R2D2 back there or something.

    I’d love to see buckets of radioactive or toxic waste that were spilling and eating through the bed of the truck.

  5. says

    @ Andrew B #2

    That’s exactly how I felt after I saw the “ex-girlfriend” target dummy that bleeds when you shoot it thing. Just, what? Who could possibly look at something like that and think it’s okay? And think of the number of hands these products had to go through, from conception to design to placement and sale, the artists and manufacters and all the various people associated with a business, and no one pointed out how deeply fucked-up it was?


  6. says

    At Hornet Signs, customer service is our priority! We are devoted to serving our clients as best as possible. So, feel free to contact us with any questions or concerns about your product.

    Street Address: 5999 Woodway Drive Waco, TX 76712
    Telephone Number: 254-776-6853
    Fax: 254-776-1539
    Email Address:
    Twitter @hornetsignsFacebook:

    (hope this is ok to post, they say feel free to be contact them with any questions or concerns, after all.)

  7. ludicrous says

    “Alccording to Brad Kolb, the owner of the company,”

    Hey Brad is a male name, a guy would not likely think up something like that, must be a woman put him up to it, probably one of those feminists. They’re always trying to make us guys look bad.

  8. says

    Kolb said an employee volunteered[…]</blockquote
    "Volunteered"? Like in: "Do it or get fired!"? He could have hired a professional bondage model but that would have set him back half a grand, minimum. He also could have put a box at a side with "This is only a picture but violence against woman is real! Call …" printed on it. But that wouldn't have made it much better, when I think about it.

    It is also a technical fail: the way it is made works only from a single viewpoint with a narrow tolerance. A good Trompe-l’œil works from a wide angel. That not enough people called the police to make the cops tear it off is also a sign that it is not a very good Trompe-l’œil. The two other explanations for the lack of action of the police are indeed more probable, yes.

  9. UnknownEric the Apostate says

    Everything’s bigger in Texas. Including, apparently, a basic lack of empathy.

  10. Steve Caldwell says

    I didn’t think it was possible but a Texan has found a way to make truck nuts look refined and tasteful when compared with this decal.

  11. says

    Seems like there’s only one reasonable response: Whenever you see one of these, call it in to the police. Give them the license place, description of the car and tell them you saw an unconscious woman in the back of the car.

    After the guy (and let’s not play around; it’s a guy who does that) have been pulled over a dozen times, he might think better of it. He won’t learn common decency because of it, but that’s probably a lost cause anyway.

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