The SPLC takes a cautious look at misogyny on the web.
The website Itsguycode.com was launched in 2008 as a “parody website for people who take their gender too seriously.” (It is not related to the MTV Reality Show Guy Code, which had its debut in 2011). Its impresarios describe themselves as “a group of men dedicated to preserving masculinity in a society trying to be pimped by feminism”; its name was inspired by a line spoken by Vince Vaughn in the 2003 movie “Old School”: “It’s guy code. Guys don’t tell on other guys. It’s something chicks do. You’re not a chick, are you?”
Hmm. Already I want to be elsewhere.
…the articles that appear under the heading “Women’s Studies” and “Whiny Feminists” are overtly political — and grossly misogynistic. “How to Smack a Bitch” by “Matt Stone” (many of the site’s pieces are bylined “Matt Stone” and “Trey Parker,” which presumably are pseudonyms) seems more like a specimen from a sociopath’s case file than a satire — and it suggests a definition of masculinity that is troubling, to say the very least. There’s an obvious similarity to some of the woman-bashing sites in the so-called “manosphere” of certain sectors of the men’s rights movement.
Most of the essay consists of deadpan descriptions of the characteristics of 10 different “bitch slapping” techniques, each illustrated with a color photograph of a woman’s swollen, bruised and bleeding face: “The Classic Bitch Smack”; “the Pimp Slap” (“if your woman was working and needed to be somewhat presentable the pimp smack takes place on the left or right side of the face without causing ocular damage”); “The Johnny Wad Slap” (“for those guys who are not pleased sexually in bed … first used in the early 1970s with female porn stars”); “The Where’s My Dinner Bitch Slap”…
The way we live now.