THE WHY has initiated the media initiative; WHY WOMEN? The project aims to raise awareness about the challenges faced by women and girls today. WHY WOMEN? consists of 10 short films, 2 documentary films, a reportage and various outreach activities.
WHY WOMEN? launches in May 2016, when New York-based NGO, Women Deliver hosts the world’s largest conference on the conditions of girls and women worldwide in Copenhagen, Denmark. THE WHY wants to make use of the momentum created by Women Deliver and initiate a public debate about the challenges of gender inequality.
The short films and documentary films are already online an can be viewed on the website (and elsewhere). I have embedded one of the videos, Striving for Utopias, which is written by Emma Holten and voiced by Dame Helen Mirren. Note that it is NSFW due to nudity in small parts of the short film.
An initiative like this is welcome in Denmark, where there anti-feminism is widespread in the media, and where prominent politicians frequently make verbal attacks on not just feminism, but often specific feminists. I am not naive to think that the initiative will stop that, but hopefully it will help change not only the tone, but also the focus of the debate.