In a previous post, I said that when religions compete with others for adherents, they do not resort to evidence because no religion can produce any. Hence they have to resort to emotional appeals, scaring people that if they don’t believe in their god, awful things will happen to them, but if they believe, they will be rewarded in the next life or the afterlife, in the form of heaven or other goodies.
So basically, it is a competition that tests which religion has the best combination of fear and bribes to achieve its goal of increasing market share. Christianity, for example, has had a good run by scaring the daylights out of people with awful visions of hell and what happens on judgment day to people who have not accepted Jesus, and then promising a quickie salvation from that awful fate if only they say the magic words “I accept Jesus as my personal Lord and Savior.”
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