In the previous post, I quoted a former Fox News staffer who revealed in 2003 how the senior management at Fox News carefully monitored and directed what news would be covered and, more importantly, how it should be covered. This was done by means of “The Memo” that was sent out by top management every day to all the news staff. For example, the staffer said:

[J]ust after the U.S. invaded Iraq, The Memo warned us that anti-war protesters would be “whining” about U.S. bombs killing Iraqi civilians, and suggested they could tell that to the families of American soldiers dying there. Editing copy that morning, I was not surprised when an eager young producer killed a correspondent’s report on the day’s fighting – simply because it included a brief shot of children in an Iraqi hospital.

These are not isolated incidents at Fox News Channel, where virtually no one of authority in the newsroom makes a move unmeasured against management’s politics, actual or perceived. At the Fair and Balanced network, everyone knows management’s point of view, and, in case they’re not sure how to get it on air, The Memo is there to remind them.

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When we talk of a ‘controlled’ media, we tend to think of editors and political leaders telling reporters what they should write about and how. That does happen in some countries and newspapers, and we rightly call those things ‘propaganda’. But that kind of overt control is rarely effective over the long term because when people know that journalists take their instructions from people with openly political agendas, they tend to factor that in and discount the credibility of those news sources.
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Understanding the US media is an important part of political education and two of the best analysts are Ben Bagdikian who wrote the classic The Media Monopoly (updated recently to The New Media Monopoly) and Robert McChesney, author of The Problem of the Media and other books.

Manufacturing Consent by Noam Chomsky and Edward Herman (published in 1988) remains a powerful read in describing how the media, both wittingly and unwittingly, colludes with powerful interests in creating a public consensus that actually goes against the interests of the people they supposedly represent. If they updated their book, they would undoubtedly use as one of their examples how the media effectively aided the administration to persuade the American public to go along with the disastrous policy of invading Iraq and linking that hapless country to the events of September 11, 2001, even though there was no evidence linking those two events and there was no justifiable case for attacking Iraq at all.
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Since I am interested in how the media operates, I regularly go to the annual Susie Gharib Distinguished Lectureship series sponsored by the English Department at Case where they invite journalists to talk about their work.

It is always interesting to listen to journalists from the big newspapers such as the Washington Post describe how they work. One thing that always strikes me is how confident they are that the media and journalism in the US is far superior to that in other countries. They seem to accept this as an unquestioned truth.

Two years ago, two journalists from the Washington Post (a husband and wife team) described how they were in Iraq just prior to the US attack on that country, and he somewhat disdainfully spoke of the practices of their British journalistic counterparts. During the questions, I asked them why they thought they were superior. The husband replied that the US editors seemed to exercise much more oversight to make sure about getting the facts just right than the British newspapers. But if that was so, I said, how was it that the US media completely failed to discover the fact that the case being made at that time for Iraq having weapons of mass destruction was totally bogus. The US mainstream media pretty much accepted the administration’s arguments largely uncritically, whereas the supposedly inferior media in many other parts of the world were very skeptical.

He became very defensive and said that this was just one case where the US media dropped the ball but that in general it was much better than the rest of the world. He said unlike much of the world’s press, the US media was “objective” and “unbiased” in its coverage. My response was that this massive failure in what was the biggest story that any of them was likely to ever cover, and one that had momentous consequences, could not be dismissed as a mere aberration but pointed to a fundamental problem in the way that the media operates here.

Last year, Pulitzer prize winningWashington Post journalist Dana Priest (who won for her story on the secret prisons operated by the CIA to hold prisoners in foreign countries) was here and during the question time someone else brought up the deficiencies of the coverage leading up to the Iraq war, and brought up some examples of what he felt were stories that the US media missed.

Priest replied that the media did cover them. But the questioner persisted saying that saying something once was not enough in the face of repeated false assertions to the contrary by the Bush administration. He asked why the journalists did not periodically (say every week or month or so) keep raising the same issues again so as to act as an effective counter to the misleading propaganda pushed by the White House. She replied that they could not do so because that would imply that the journalists were pushing an agenda. She said that they had to be “objective” and “impartial.”

This exchange clearly highlights the fundamental problem. Priest was right that if you look carefully in the US media, you can probably find some journalist somewhere who did ask the right questions and did report on the facts of almost any issue. She is also right that many US reporters, especially those in the quality media, think that they should strive for some kind of impartiality and objectivity in their reporting.

But the key question is not the validity of some abstract ideal of journalism. The real question is what kind of system will end up with the general public having a good sense of the truth. And I think that a strong case can be made that partisan journalism is more likely to deliver the goods.

I grew up in Sri Lanka with partisan journalism. My father subscribed to three daily morning papers and two evening papers. These papers were much slimmer than the papers in the US, with far fewer ads and feature articles, and a greater percentage devoted to news and political commentary. The political affiliations of the papers were quite clear. There were the government-controlled papers, those that were sympathetic to each of the main political parties, plus those that were run by private entrepreneurs (kind of like Rupert Murdoch) who had their own agenda of using their newspapers as clout to further their business or political interests. There were also smaller circulation papers that had their own political leanings, representing trade unions and smaller political parties.

Everyone knew the partisan leanings of each paper. These were not secrets and readers factored them in when reading the news. So what kind of journalism was produced by this system?

What happened is that the newspapers, whatever the leanings, could not publish outright falsehoods. Newspapers rarely made flat out untrue statements because those are easily refuted by the other newspapers and there existed libel laws to prevent that, as well as a Press Council which could investigate charges of serious distortions What the newspapers did do was downplay the negative news about the people they favored and highlight their successes, while doing the opposite for the people they opposed. They would give wide coverage to political events of their side and to the speeches of the people they favored while downplaying those of their opponents.

They also used biased language. It was not unusual to see a photo of someone they disliked in an unflattering pose accompanied by a snide caption. You would never see such things in the US press and whenever I go back to Sri Lanka, it is always a bit of a jolt initially to see such blatant editorializing mixed in with the “hard” news.

As a reader, it was not hard to figure out what was going on. If one paper made a major allegation, and the other paper did not deny it but tried to ignore it or downplay it, the chances are that the story was credible. If a story was serious, a paper could keep harping on it day after day, making sure that it was not forgotten or buried, and forcing the people concerned to respond to it in one way or another.

Since it was clear to everyone what each paper’s agenda was, there was no point in really trying to hide it under cover of neutrality.

Of course this kind of media required the reader to do some of the intellectual heavy lifting, to read multiple sources, factor in their biases, and infer the real facts of the case. If you read only one newspaper, you were definitely missing important information. So people became adept at news interpretation and filtering.

This kind of partisan journalism is, I think, the norm in most countries. England’s newspapers are like this to some extent and so are the French. The US is unusual in its big media feeling that they have to be “neutral” and “objective” and “unbiased.”

Next: Is the US media actually unbiased? And how did it get to value “neutrality”?

In a previous post, I showed how George Monbiot of the Guardian newspaper provided an example of good science reporting, distinguishing the credible from those who indulge in wishful thinking. But unfortunately, he is an exception. And Chris Mooney writing in 2004 in the Columbia Journalism Review describes how the more common journalistic practice of attempting to provide “balanced coverage” of a scientific issue tends to allow the scientific fringe elements to distort reality.

As the Union of Concerned Scientists, an alliance of citizens and scientists, and other critics have noted, Bush administration statements and actions have often given privileged status to a fringe scientific view over a well-documented, extremely robust mainstream conclusion. Journalists have thus had to decide whether to report on a he said/she said battle between scientists and the White House — which has had very few scientific defenders — or get to the bottom of each case of alleged distortion and report on who’s actually right.
. . .
Energy interests wishing to stave off action to reduce greenhouse gas emissions have a documented history of supporting the small group of scientists who question the human role in causing climate change — as well as consciously strategizing about how to sow confusion on the issue and sway journalists.

In 1998, for instance, John H. Cushman, Jr., of The New York Times exposed an internal American Petroleum Institute memo outlining a strategy to invest millions to “maximize the impact of scientific views consistent with ours with Congress, the media and other key audiences.” Perhaps most startling, the memo cited a need to “recruit and train” scientists “who do not have a long history of visibility and/or participation in the climate change debate” to participate in media outreach and counter the mainstream scientific view. This seems to signal an awareness that after a while, journalists catch on to the connections between contrarian scientists and industry.
. . .
In a recent paper published in the journal Global Environmental Change, the scholars Maxwell T. Boykoff and Jules M. Boykoff analyzed coverage of the issue in The New York Times, The Washington Post, The Wall Street Journal, and the Los Angeles Times between 1988 and 2002. During this fourteen-year period, climate scientists successfully forged a powerful consensus on human-caused climate change. But reporting in these four major papers did not at all reflect this consensus.

The Boykoffs analyzed a random sample of 636 articles. They found that a majority — 52.7 percent — gave “roughly equal attention” to the scientific consensus view that humans contribute to climate change and to the energy-industry-supported view that natural fluctuations suffice to explain the observed warming. By comparison, just 35.3 percent of articles emphasized the scientific consensus view while still presenting the other side in a subordinate fashion. Finally, 6.2 percent emphasized the industry-supported view, and a mere 5.9 percent focused on the consensus view without bothering to provide the industry/skeptic counterpoint.

Most intriguing, the Boykoffs’ study found a shift in coverage between 1988 — when climate change first garnered wide media coverage — and 1990. During that period, journalists broadly moved from focusing on scientists’ views of climate change to providing “balanced” accounts. During this same period, the Boykoffs noted, climate change became highly politicized and a “small group of influential spokespeople and scientists emerged in the news” to question the mainstream view that industrial emissions are warming the planet. The authors conclude that the U.S. “prestige-press” has produced “informationally biased coverage of global warming . . . hidden behind the veil of journalistic balance.”
. . .
Some major op-ed pages also appear to think that to fulfill their duty of providing a range of views, they should publish dubious contrarian opinion pieces on climate change even when those pieces are written by nonscientists. For instance, on July 7, 2003, The Washington Post published a revisionist op-ed on climate science by James Schlesinger, a former secretary of both energy and defense, and a former director of Central Intelligence. “In recent years the inclination has been to attribute the warming we have lately experienced to a single dominant cause — the increase in greenhouse gases,” wrote Schlesinger. “Yet climate has always been changing — and sometimes the swings have been rapid.” The clear implication was that scientists don’t know enough about the causes of climate change to justify strong pollution controls.

That’s not how most climatologists feel, but then Schlesinger is an economist by training, not a climatologist. Moreover, his Washington Post byline failed to note that he sits on the board of directors of Peabody Energy, the largest coal company in the world, and has since 2001.

Eldan Goldenberg, who has long been concerned with the way science is reported, kindly sent to me a report put out by the Stratfor group about a conference of journalists and scientists convened last month to discuss this very issue. Some excerpts:

Panels of journalists and scientists gathered July 25 at the Woodrow Wilson International Center for Scholars in Washington to discuss the mainstream media’s reporting on climate change. The consensus was that the media have not covered the issue well.

According to both panels, the greatest shortcoming has been in persistent portrayals of the issue as one of contentious scientific debate: In reality, the assembled scientists said, man-made climate change is generally accepted throughout the scientific community as a reality.

Most of the time at the conference was dedicated to examining the media’s portrayal of the issue and explaining how it came into being. The root of the problem, most participants agreed, is that climate change has been covered primarily as a political rather than a scientific issue — and thus, the media have focused on the political debate rather than the science behind it.

In the background of this discussion loomed a larger issue: The mainstream media, recognizing that there is more to the story, now are struggling with ways to change their portrayal of the climate change issue. Arguments are emerging that the scientific debate ha now been concluded, “industry” has lost and the new debate is about policy options. Though this line of thinking is nearer to the truth, it does not entirely close the gap. The fact is that industry all but stopped contesting the premise of man-made climate change two years ago, but the media’s preoccupation with the traditional battle lines — industry versus environmentalists — continues to obscure the complexity of the issue and the positions of various players.
. . .
Because the media continue to write about these matters as political issues — debates between two interested parties – the scientific questions at the center of campaigns on climate change, the relative risk of various chemicals and substances and the risks posed by genetically modified organisms have been relegated to the backburner. Rather than being the focus in the policy debates, the science is used as a tactic in a communications and public relations battle.

The proposed solution to this problem is that journalists should eschew the goal of “balanced coverage” when it comes to science. This, I believe, is unworkable in practice because it would be singling out science for different kind of treatment than other topics. Journalists are generalists, sometimes doing science, sometimes shifted to other beats. It is unreasonable to expect them to radically shift their mode of operation depending on the topic.

In fact, I believe that this problem is not limited to global warming or to scientific issues generally. Instead, I feel that this idea of “balanced coverage,” that has become the journalistic ideal in the US, produces lower quality of journalism in general.

But that is a topic for another day.

About a year ago, Eldan Goldenberg had a post complaining about the lousy job that reporters do when covering science. (They do an even worse job when covering the government’s fraudulent case for going to war, but that’s a post for another day.)

The way that they cover global warming is a good example of the problem. But before we get to the bad news, let’s first look at how a good science reporter should do the job, and for this there is an excellent example in George Monbiot of the London Guardian newspaper.
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[UPDATE: Read this Democracy Now transcript for clarifications on the net neutrality issue.]

After singing the praises of the internet in the last three posts, it is now time to sound the alarm. There are serious threats underway to undermine the very features of the internet that have made it the democratizing force it has been so far, and these efforts should be resisted strongly. Last night, the House of Representatives voted down (268-152) an amendment that would have placed into law a provision that would ensure something called ‘net neutrality.’ The issue now goes before the Senate. Founders of the web like Tim Berners-Lee argue that we could be entering a ‘dark period’ in which a few suppliers would be able to determine what users could do and see on the web.

Here’s the issue. Currently, you (the end user) can use any browser you like and go to any site that you want and the speed and ease with which you can access them is largely determined by the content creators and consumers: i.e., the server at the other end and your own computer. The general features of the connecting medium (whether cable, phone line, or wireless) play a neutral role in this process. Think of the medium like the role that roads play in transport. Everyone can use them equally, although each user may use a different kind of vehicle.

But the big telecommunication companies (telcos) that own that connecting medium (AT&T, Verizon, BellSouth) are arguing that since they are the ones who own that infrastructure, they should be able to use that control to generate additional revenue by providing different levels of service (affecting speed and quality) depending on how much people pay. It is as if all roads become toll roads and how much access you get to them, how quickly you could get on them, and how fast you can go on them is determined by how much you pay the road owners.

As the Washington Post reported on December 1, 2005:

A senior telecommunications executive said yesterday that Internet service providers should be allowed to strike deals to give certain Web sites or services priority in reaching computer users, a controversial system that would significantly change how the Internet operates.

William L. Smith, chief technology officer for Atlanta-based BellSouth Corp., told reporters and analysts that an Internet service provider such as his firm should be able, for example, to charge Yahoo Inc. for the opportunity to have its search site load faster than that of Google Inc.

Or, Smith said, his company should be allowed to charge a rival voice-over-Internet firm so that its service can operate with the same quality as BellSouth’s offering.

This has huge ramifications for the internet, as the website SaveTheInternet.com points out. Here’s a sample of the threats (more complete list here):

Google users – Another search engine could pay dominant Internet providers like AT&T to guarantee the competing search engine opens faster than Google on your computer.
Ipod listeners -A company like Comcast could slow access to iTunes, steering you to a higher-priced music service that it owned.
Political groups – Political organizing could be slowed by a handful of dominant Internet providers who ask advocacy groups to pay “protection money” for their websites and online features to work correctly.
Online purchasers – Companies could pay Internet providers to guarantee their online sales process faster than competitors with lower prices – distorting your choice as a consumer.
Bloggers – Costs will skyrocket to post and share video and audio clips – silencing citizen journalists and putting more power in the hands of a few corporate-owned media outlets.

The telcos are using their money (and correspondingly huge lobbying muscle) to try and get legislation through Congress to enable them to do this, and are being fought by grassroots groups. It is speculated that one reason that phone companies so easily (and secretly) gave phone records over to the government in its NSA phone monitoring program was because they were trying to curry favor with the administration concerning this legislation, hoping for this big payoff in return.

This is an important issue and could determine whether the internet remains an egalitarian force or goes down the road of big corporation control that way that newspapers, radio and TV did. In the early days of each of those media forms, it was relatively easy for people to enter into it. It did not cost a lot of money to start a newspaper or radio station, although TVs were more expensive. But then big companies aided by a friendly Congress started dominating the field and nowadays one has to have enormous wealth to start up. In the case of radio and TV, the government has colluded with the big companies by taking the public airways (the broadcast spectrum) and giving it away free to private companies to make exorbitant profits. If you or I were to start a radio and TV station and broadcast it over the public airways, we would be prosecuted.

Newspapers, radio, and TV have ceased to be representative of the interests of ordinary people because they are not owned by them. They now represent the interests of their owners and shareholders. It is the internet, still an embryo medium, that still has the ease of entry to make it a democratizing force because, at least in principle, anyone can gain access to it to spread ideas. It is this that is threatened by the attacks on net neutrality. History has shown that once we let the big companies muscle in and dominate a media system, we cannot get it back.

Considering how much we all use the internet, this issue has been surprisingly below the radar. People seem to assume that the internet will always be the way it is now. But just as the democratic aspects of the internet were not an accident but deliberately designed to be so by its pioneers like Tim Berners-Lee, keeping it that way will also require deliberate efforts by us. We cannot take it for granted.

Case has many tech-savvy people who have a much better idea of the implications of surrendering net neutrality to the big telcos. Lev Gonick, Case’s Vice President for Information Technology as early as last year had a very detailed and informative post on this topic. We need to build more awareness on this important issue. Perhaps we should have a concerted effort, with more bloggers expressing their views on this issue.

For more information on this topic, see the very helpful FAQ put out by the Save The Internet coalition.

In the previous post, I discussed that the main role of columnists and pundits was to act as sheepdogs for us, herding us into pens that limit the range of opinions we are allowed to express and be taken ‘seriously.’ To be frank, I rarely read any of the newspaper columnists anymore. However, since they do appear regularly in the Plain Dealer, I occasionally glance at them while reading the paper. I can usually predict what they are going to say on any given issue and the first paragraph usually confirms my prediction. There is almost never any new information or data or perspective that I find enlightening, whether it be from the ‘liberal’ or ‘conservative’ columnists. But what those columns do give me one useful piece of information and that is to tell me is what the acceptable range of conventional wisdom is, what I am supposed to think.
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Stephen Colbert’s speech at the White House Correspondents Association Dinner, where he ripped into the President and the assembled insider media right to their faces, was broadcast only on C-Span and initially buried by the offended media. When it became clear that many people were talking about it, the elite commentators sniffed and said that they had not thought much of the speech.

Washington Post columnist Richard Cohen, who can invariably be counted on for conventional wisdom, parroted the standard line in an unintentionally hilarious piece where he said that Colbert wasn’t funny and was in fact rude and a bully to say mean things to that nice Mr. President. In writing this, Cohen was demonstrating again how craven the mainstream press is, so anxious to curry favor with the powerful.

What made Cohen’s column so humorous was that he started out by asserting that he was an expert on comedy, saying: “First, let me state my credentials: I am a funny guy. This is well known in certain circles, which is why, even back in elementary school, I was sometimes asked by the teacher to “say something funny”- as if the deed could be done on demand.”

It is well known in every circle that anyone who actually has to say that he is funny is already pretty pathetic, and to appeal to one’s reputation in elementary school as evidence is to enter the world of self-parody and to practically beg to be made fun of. And few do ridicule better than Penn State professor Michael Berube, who has been having fun at Cohen’s expense for some time now, at one time issuing an appeal to his readers to come to the aid of Cohen because he was in danger of running out of ways to be wrong. You simply must read Berube’s brutally funny takedown of Cohen’s Colbert column.

What added to the general merriment in the blog world was that Cohen then wrote a subsequent column complaining about how so many nasty people were now being mean to him by ridiculing his original Colbert column. This brought on another round of ridicule, this time aiming at his whiny self-pitying. Ah, the fun never ends with young Richard! I do not doubt Cohen’s claim that the other children in his elementary school were in stitches when he was around, but I think he misinterprets the reasons why.

In days gone by, very few of us (especially people like me with no cable) would have heard about Colbert’s speech and even then would only have had the opinions of gatekeepers like Cohen to enlighten us. Those of us who disagreed with Cohen’s supercilious tone and suspected that there was more to the story would have seethed but would have had no recourse. He would have remained secure in his media bubble, blissfully thinking that people actually took his pontificating seriously. But with the internet, Cohen received his comeuppance swiftly and widely, and there is no doubt that he is aware that there is a different world out there. He cannot simply say ridiculous stuff and think that having an august perch in one of the major news outlets will protect him. He may not like this new state of affairs, but he has to deal with it.

In the pre-internet days, Colbert’s actual speech would have disappeared, leaving behind barely a ripple. But thanks to the internet, the story of that dinner speech spread like wildfire thanks to blogs and millions have seen it online (start at about the 51:30 mark), read the transcript, commented on the speech, and passed it on. The ignoring of the speech by most of the traditional media only made the story even more interesting in the world of blog-driven political readership.

Read Arianna Huffington’s summary of the impact the speech has had. See here for my take on it.

This is why I love the internet and the blogs. They have broken the stranglehold of elite opinion makers who can pontificate without content and close ranks around each other and the political establishment. People can now get news and information from many more sources and have access to people who can analyze the news critically and piercingly, people who have no interest in ingratiating themselves to those in power, and thus can say what they mean, even if they become pariahs.

I.F. Stone would have loved it.

POST SCRIPT: Interesting website

I have been introduced to a fascinating new website called MachinesLikeUs. The site’s welcome message pretty clearly lays out its premises, all of which I enthusiastically agree with.

MachinesLikeUs.com is a resource for those interested in evolutionary thought, cognitive science, artificial life and artificial intelligence. It encourages relevant scientific research and analysis, posts current news and disseminates articles that promote the following concepts: 1) Evolution is the guiding principle behind life on earth; 2) Religions and their gods are human constructs, and subject to human foibles; 3) Life and intelligence are emergent properties based upon fundamental mechanics, and, as such, are reproducible; 4) Living organisms are magnificent machines – robust, dynamic, self-sufficient, precisely tuned to their environment – and deserving our respect and study. You are invited to participate in the venerable quest.

The site provides a great set of links to recent news items about scientific findings in these areas and articles that deal with the above issues. The editor has generously included some of my own blog entries on his site.

I am a firm believer in cooperative learning. The combined efforts of many people can produce results that would be impossible for a single person. And the internet is a wonderful mechanism for enabling collective action.

What follows is a modern-day detective story that illustrates what is possible when the collective strength of people working together, sharing information and ideas, and building on each others’ ideas, combined with the speed of communication and resources available on the internet.

Howard Kaloogian is a Republican candidate in San Diego’s special congressional election to replace disgraced Republican Duke Cunningham, who pleaded guilty to bribery, resigned his seat, and is now in jail. In his campaign, Kaloogian tried to propagate the White House meme that things are just peachy in Iraq and that the media is deliberately sabotaging the war effort, painting a dark picture by reporting only the daily bombings, beheadings, kidnappings, extortions, etc.
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