It has been spotted in the most unusual of places… on pieces of toast, bits of plasterwork and even patches of mould.
So perhaps it is not all that surprising that the face of Jesus has now been identified on a beach pebble.
The stone was spotted on Cromer beach, close to the pier, by a local resident.
The woman, who wants to remain anonymous, picked up the stone after the extreme whiteness on the other side caught her eye.
It was her boyfriend who suggested the image looked like Christ, although bearded characters have also been suggested.
Some, for instance, have detected a likeness with Karl Marx, the Communist thinker, and larger-than-life actor Brian Blessed.
Jim Morrison, the late lead singer with The Doors, has also been suggested. Others claim to have seen the face within the profile of a bear’s head.
Full story here. I continue to be baffled as to how this sort of thing becomes news.