Remember Carl Sagan’s TV show, Cosmos? There is a new version, Cosmos – A Spacetime Odyssey (see its trailer) hosted by Neil deGrasse Tyson on Fox. Wait, why Fox, you ask, aren’t they anti-science? The answer is: indeed Fox – because of the people who watch Fox. These are precisely the people we need to reach if we want to rekindle a fire for space science exploration in the heart of America. The premier episode airs on 9 March 2014. Leverage this: offer to be the host at a Cosmos kick-off event at your local library or middle school; invite your non-astronomy buddies over to watch an episode of Cosmos. Let me know some of your other ideas.