Three year old girl has gender marketing all figured out

Via Unicorn Booty, a three-year-old realizes there’s something very wrong with gender marketing and goes on a rant. I don’t know how much she’s been taught to look out for this stuff, but either way, she’s the next generation and it warms my heart.

When three year olds can come to such feminist realizations unbidden, I have some hope for the eventual destruction of gender roles and the gender-specific marketing that goes with it. Compare and contrast with the recent attempt to pinkwash LEGO.

I hope this girl grows up to like superheroes if she wants, and only buys pink things if she decides she likes pink.