Doubtful News reports that Heel, Inc., a company that makes homeopathic “remedies” with outlandish and unsupported claims of their effectiveness, has agreed to pay a measly $1 million fine for exaggerated and false claims about its products.
Homeopathic treatment manufacturer Heel Inc. agreed Wednesday to dial down its health claims tied to its over-the-counter remedies and pay a $1 million class settlement to resolve accusations that it exaggerated the products’ effectiveness to consumers.
Heel is a German company but it has offices in the United States and markets its products here. It was founded as Biological Homeopathic Industries and has marketed hundreds of products. They make more than $250 million a year, so the $1 million fine doesn’t even qualify as a slap on the wrist.
We need a lot more of this. Watch TV for a few hours and you are bombarded with commercials for products making all sorts of vague claims about how they’ll improve your health. The entire “male enhancement” industry is a sham and new companies with new products pop up every day. Any product making a health claim should have to get FDA approval and to have valid scientific studies that show the product works. Absent that, it’s nothing less than fraud.