This morning I discovered that Victoria’s Secret has a new line of underwear. It’s called “Pink Loves Consent” and features slogans like “Let’s talk about sex,” “No means no,” “Ask first,” and “Consent is sexy.” The models on the website have all kinds of different body types and they’re not all white. I immediately loved …
Tag Archive: marketing
Nov 02 2012
Save the People, Not the Boobies: The Ethics of Breast Cancer Awareness
Few ad campaigns make me as misanthropic as the breast cancer awareness ones I’ve been seeing at an especially high volume for the past month: There’s also this video (NSFW). I hate these campaigns for many reasons. First of all, they make breast cancer all about boobs. Yes, it has “breast” in the name, but reducing …
Apr 16 2011
On Girlcotts
The fact that Abercrombie & Fitch is marketing a push-up bikini top for pre-pubescent girls is old news now, but I read an interesting post on Fbomb about it and whether or not a “girlcott” would be effective. This got me thinking about the concept of “girlcotts” and of personal boycotts in general.
[Random aside: How would a push-up top work if there's nothing there to push up? Anyways.]








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