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Catholic Bishops reduce their issues to “PR problems”

How clueless can you get? Very, if you’re a Catholic Bishop:

There’s no doubt that America’s Roman Catholic bishops have had their share of what might quaintly be called bad press. The priest sex-abuse scandal, a Vaticancrackdown on nuns, a head-knocking fight with the president of the United States over contraceptive coverage — none of these would qualify as good news.

On Thursday, the bishops said they’ve had enough. It is time, they said, to beef up their public relations arsenal.

“We need more help and sophistication in our messaging,” said Cardinal Sean O’Malley of Boston, who decried the “latest debacle” of bad PR over the treatment of American nuns (which involves an investigation by the Vatican, not the American bishops).

Hemant beat me to what I was going to say:

You don’t need more sophistication in your messaging. You don’t need someone who can deliver your message more clearly.

You need a new message.

Your current image is that of men who are anti-gay, anti-women, and anti-comprehensive-health-care. You don’t do enough to punish the rapists in your midst. A spokesman (I was going to say spokesperson… but we all know they would never hire a woman for the job) won’t be able to make you look good when so much of what you preach goes against common decency.

Exactly. “PR” can only spin so much.  Good PR can convince you Franzia tastes pretty good. Good PR can’t convince you that child rape is somehow awesome.

This is post 46 of 49 of Blogathon. Donate to the Secular Student Alliance here.