…is that people get far too good at it.
Okay, so that’s a good thing for you. I know that. It’s even a good thing for me, in part. I’ve trained myself well enough that I hardly ever look at ads, much less get curious enough to click through. That saves me from a rather remarkable amount of nonsense.
What it doesn’t do is pay the bills of the sites I visit regularly.
And here’s the point where the people who are really good at resisting propaganda have already figured out what I’m saying next. Yes, I’m drawing your attention to the donation and subscription buttons over in the sidebar. What I’m not doing is telling you to give me a raise, not per se.
Money I make from writing here goes to organizations that do the ground-level work in the secular movement: Minnesota Atheists, American Atheists, Freedom from Religion Foundation, Center for Inquiry, Secular Student Alliance, Secular Woman. It also goes to support conferences where people can gather as nonbelievers and feel less alone. Skepticon is the one that comes to mind, but there were others this year. I just haven’t gathered all my receipts from the last year to figure out which ones. So if I get paid more, those organizations and conferences benefit. I don’t.
I get very little of my income from writing, however, and that isn’t true for everyone. For these people, both those already blogging here and those we approach to join us, the fact that our audience is very resistant to ads makes a difference. Their audiences are no less appreciative (see the response to Greta’s request for income to tide her through the aftermath of her surgery or Avicenna’s replacement for his dead computer), but the income stream is less automatic. FtB has an incredibly low return on page views.
So if you’re one of those people who doesn’t see ads or who does nothing but scoff at them, and you have it to spare, consider clicking on those buttons. I blog because not writing is not an option, and I would do it for free, but not everyone can. If you like what you get at this site, even if you never go anywhere but my blog (Hi, Mom!), consider directly supporting the network as a whole.
Because y’all seem to be too smart to do it through ads.
Update: Please don’t suggest clicking on ads to things you don’t want to see to support us. It can actually cause us to lose our ad service if it looks like we’re trying to game the system. It’s fine if you don’t have the means to support us directly. We’re here for you too.